IPRGuard - die modulare und innovative Lösung für das Brand-Monitoring und die IN USE Überwachung von Intellectual Property Rights
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21.05.2008
Der MARKENTICKER Ausgabe #238 more
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Workflow

The IPRG workflow is based on four levels of search, analysis and evaluation procedures. Extensive testing and several years experience within IPR status search has led to the optimal distribution of tasks and resources between an automatic, continuous search procedure, Brandspider analysis and the final manual check by IPRG research specialists.

IPRG Workflow

Automatic


The keyword search (1st stage) involves searching for a keyword which then leads to a complete download of all relevant keyword internet pages (level 1, level 2, level 3 etc. in accordance with linking depth). In the 2nd stage, the brandspider analysis of text and picture will be carried out in all 6 monitored areas. The statement generator (3rd stage) produces the IPRG statements and the IPRG statistics. The “relevance feedback” (4th stage) leads to an evaluation of relevance that is automatically assigned by the results.

Due to the relevance feedback, the IPRG concept is composed of a system loop internally, while externally, it offers several interfaces for an optimal progression of the project workflow: The monitoring of Intellectual Property requires the automatic supply of certain additional information for an efficient workflow. Categories of page content and information about domain owners and server locations will be made available in easy-to-read statements under the categories “Web” and “Images”.

The statements for Similarity Researches in the field of ”Domains” contain additional data concerning registration, redirection and content categories.

The IPRG statements are specifically produced for further external processing (e.g. in a legal department) and allow, for example, the drawing-up of a watchlist. This watchlist makes it possible to keep certain pages under continuous surveillance (e.g. during a trademark infringement case).


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